Saturday, October 12, 2013

Lexus, Amazing Billboard Advertisement. May I Work For You?

Well, I found myself driving again and discovered another innovative billboard sign created for Lexus. This time I must admit it was a challenge snapping the photo. The physical location for this particular billboard sign is not the easiest location to get a picture while driving. It can only be described as awkward to snap a shot. I tried to take a picture a few times this week. When I viewed the picture it was blurry, etc. The picture I finally did acquire is not the best quality and I apologize for that but it truly was the best of those that I did take a photo of.
Did you give up your great billboard location signs? I use to be able to capture pictures of your billboard advertising so much easier just a few months ago? In order to get this picture I had to mentally make myself aware of approximately where the location is on the highway. Even at that it is not a location that the billboard is right in front of you, meaning it is not a great location type at that. I miss the other locations where the billboard is right in front of you practically. It reminded me that it just jumped out at you. On this current location I really do have to concentrate and watch for it coming up. Please go back to your great location billboards. You create such outstanding advertisement on your billboards that it is a shame that one has to hunt them out instead of them finding the customer out. Does that make sense.
I cannot repeat this enough...location, location, location is most important when selecting billboard advertising spots. Business owners out there really check out the billboard location before you commit to the agreement. Do not be afraid to go out there or send someone out there to scout out the potential billboard location before you publish the ad. I would definitely ask the question...Are trees in the area going to be a problem that will impede the viewing of my advertisement? Ask the billboard advertisement company if they will be held accountable for trimming the trees so as to not block the view of the advertisement.
Your Lexus advertisement so intrigues me. It causes me to wonder that if you are so innovative with advertisement then your automobile must truly be outstanding. That further causes me to think that working for such an outstanding organization must be quite a blessing working for you.
I am still waiting to see your vehicle in "motion" advertisement on billboards. I just know that if anyone out there can create it I believe it would be your organization that would take it to a level of performance quality. I heard the other day (from a customer of mine) that there is actually a billboard that is already in action with this or it is about to be in action in NYC that allows this concept. A moving billboard in the respect that I can have the vision to see an advertisement for Lexus in which part of the ad is the car driving right at you in action in the billboard advertisement. I say go for it and create it and people will love it. I know I have every confidence in you that I will love it even without it being conceived yet. That is how much I believe in your advertisement. Thank you for making the highway a much more pleasant place to be when sitting in traffic.

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